Chaparral Boats
Description
45 YEARS OF BOAT BUILDING EXCELLENCE
FEATURE:History Of Accomplishment And Consistency
BENEFIT: Boaters Know The Name And What It Stands For
Want to know where a company is headed? Look where they’ve been. History speaks volumes. The Chaparral story dates back to 1965 when Buck Pegg founded a boat company named Fiberglass Fabricators and launched a 15-foot tri hull that sold for a whopping $675. In 1976 a move to Nashville, Georgia and a name change to Chaparral put the company in high gear. As the square footage expanded and the centerlines inched up, so did the market share. Today, Chaparral has more than a quarter million satisfied customers worldwide.
OPERATING FROM A BASE OF STRENGTH
FEATURE: $110 Million Net Worth With $51,000,000 Cash On Hand
BENEFIT: Financial Strength Moves Us Forward
Boats are important. People are important. Reputation is important. Equally important, particularly in today’s economy, is a company’s financial strength. With a net worth of $110 million and $51 million in cash on hand, few can match Chaparral’s confidence-building balance sheet. From day one, all of our growth has been selfsustaining. Free from a cash draining debt service, we’re able to offer consumers better value, maximize profits and invest in the expansion of our dealer network. Chaparral is one of a select few that can offer dealers financial backing every step of the way. We’ve got the financial horsepower to support our dealerships in lean times, invest in new product development, help secure floor plan financing, retain key employees and target sales-oriented marketing campaigns. Warranty claims and are paid on time.
STEADY HAND ON THE WHEEL
FEATURE: Same Top Management Since Day One
BENEFIT: Trust Us To Make Solid Long Term Decisions
Two heads are better than one. Buck Pegg and Jim Lane form boating’s most successful partnership. The duo joined forces in 1977 and are the driving force that propels Chaparral. From day one they vowed to never implement a management decision that both didn’t agree on. While decisions are made in concert, responsibilities never overlap. Pegg runs Manufacturing and Engineering. Lane handles Sales, Marketing, Purchasing, Customer Service, Finance and Accounting. Neither operates in a corporate ivory tower, but is hands on every step of the way. Dealers, vendors and employees all enjoy an honest, open relationship where integrity is standard.
THE STRONGEST BACKBONE IN BOATING
FEATURE: Experienced Senior Management Team
BENEFIT: We Get The Job Done
Let’s face it; a successful 44 year run under the same management is impressive. Jim and Buck have carefully selected and developed our five member Executive Committee which covers all areas of management. Sales and distribution, design and engineering, purchasing, finance and manufacturing all have a seat at the table. Ann Baldree with 27 years sales experience and the recipient of the 2008 Darlene Briggs Marine Woman of the Year Award heads our Sales and Dealer Relations. Mike Fafard brings 24 years of experience to our product design and development team. Derek Cornelius has 17 years of experience in the Purchasing Department while Jeff Smith adds 25 years of financial experience. Finally, Earl Blackwell brings 37 years of manufacturing and management experience to a team of marine industry professionals that has no equal. Collectively, the committee steers Chaparral’s overall direction and vision, new product focus, vendor relationships, financial requirements and maintains the highest quality standards. This committee works diligently to insure that Chaparral continues its consistent leadership in product superiority, dealer distribution, customer satisfaction, and profitability. In addition to our management team, all salaried personnel are stockholders with a financial stake in Chaparral’s success.
SINGLE LOCATION FOSTERS TEAMWORK
FEATURE:One Location
BENEFIT: Same Place, Same Page
Based in Nashville, Georgia, operating from one facility creates a sense of teamwork that’s hard to achieve with multiple locations. Chaparral’s manufacturing techniques, product design and engineering set the standard. As a fully certified ISO 9001:2000 facility, Chaparral does all of its own Research, Design and Engineering. We also do our own FRP Small Parts Manufacturing, RTM, Robotic Cutting, CAM Gerber Cutting, complete upholstery and interior construction and have a Composite/Component Laboratory on site with in-water testing. An ever-expanding 1,119,104 square feet of manufacturing space spans 102 acres. Our Corporate Headquarters also includes excellent training and conference facilities for our dealers, regional sales personnel, service technicians and employees. Additionally, Chaparral is one of the largest manufacturers in South Georgia, drawing from an experienced labor pool including second and third generation boat builders. Proud of our roots and ever minded of our civic responsibilities, we proudly sponsor various local events, youth organizations and
charities. Chaparral has been selected as the “Industry of the Year” award winner within our community many times. Determined to give something back, our Executive Committee and many of our employees volunteer time and expertise to the local Chamber of Commerce, Hospital Board and Mainstreet Development. The world knows us for our boats, but the local community knows us as a key part of Nashville, Georgia.
QUALITY THAT NEVER WAIVERS
FEATURE: ISO 9001:2000 Certification
BENEFIT: Consistent Manufacturing Excellence
Whether it’s our management team, non-stop stream of new boats or award-winning history, Chaparral is known for its consistency. And that extends to the manufacturing front which operates under the direction of Earl Blackwell. ISO Certification sends a signal to customers worldwide that we’re dedicated to
both establishing and maintaining exact and premier quality standards.
YOUR ONE STOP SHOP FOR BOATS
FEATURE:Diverse And Mixed Product Line
BENEFIT: One Builder Meets All Your Needs
With a broad mix of award winning models stretching from 18-to 42-feet, Chaparral is equipped to meet all your needs for recreational pleasure boats. Our value-minded bowriders, premier quality cuddy cabins, performanceminded sport boats, cutting edge Xtreme tow boats, luxury cruisers and sport yachts target every boat segment and every budget.
http://www.chaparralboats.com/
